Register for the in-house trade show now

PEACE, LOVE & PROMOTIONAL ITEMS.

In 2027, we are turning back the clock and turning inspiration all the way up. Celebrate 50 years of SAMSTAG promotional items with us – with the 70s vibe, fresh product ideas, and a look at what will move your brand tomorrow.

January 28, 2027 · 10 AM–6 PM | Musiktheater Rex · Bensheim

Register for the in-house trade fair now →
TIME TRAVEL | 1977 TO 2027

50 years full of ideas. And the people who make them possible.

The 70s give our in-house trade show its look. Our history gives it its occasion. Join us on a short journey through time – from the first steps in Bensheim-Gronau to what defines SAMSTAG today.

1977 | Founded

Heinz and Brigitte Samstag founded the company in Bensheim-Gronau. With great passion, courage, and true pioneering spirit, they laid the foundation for our 50-year success story.

1984 | First showroom

Opening of our first dedicated showroom. Making ideas tangible, showcasing quality up close, and inspiring customers in person – a milestone for our consulting expertise.

Late 90s | Generational change

The next generation takes over management and brings fresh energy. Proven values merge with modern design impulses and forward-looking technologies.

2014 | New building in Bensheim

Move into our modern, prestigious company building in Bensheim. More space for forward-looking consulting, creative planning, and first-class customer service.

2027 | Our anniversary

50 years of SAMSTAG! We are celebrating our history with a spectacular in-house trade fair at the legendary Musiktheater Rex. Join us and help shape the future.

Then and now | Change and values

A lot is different today. Personal still means personal.

While ongoing digital organization structures our daily work and massively accelerates processes, one thing remains irreplaceable for us: honest, personal consultation on equal footing. We are convinced that lasting trust is not created by algorithms, but through genuine dialogue. We preserve our timeless values and bring them to life in the modern world.

That moved the world in 1977.

50 Years of Samstag – Time to look back: at big emotions, extraordinary strokes of luck, and sporting optimism from the newspapers of our founding year.

Romy and the Great Love
A declaration of love made headlines: BILD reported on Romy Schneider’s feelings for Alain Delon. Two film stars whose special bond fascinated people even in 1977.

Half a Million in Luck
A man from Munich caused a stir at the casino in Bregenz: according to BILD, he won more than half a million marks yet again. An extraordinary stroke of luck that made it onto the front page.

Gerd Müller Looks Ahead
“Soon I’ll be scoring goals again!” With this confident announcement, Gerd Müller gave his fans hope – and sparked anticipation for his next goals.

Freely summarized from BILD, January 6 and February 4, 1977.

Retro in look. Fresh in mind.

At our in-house trade show, groovy vibes meet today’s promotional items. Discover ideas that fit your brand – and take fresh inspiration with you for your next project.

Experience products.

Touch, try out, and feel the quality of tactile promotional products directly. Discover tactile highlights that will be remembered.

Start a conversation.

Network in a relaxed atmosphere with great coffee and direct exchange. Meet like-minded people and experts from the field.

Celebrate together.

Enjoy 70s retro vibes at the legendary Musiktheater Rex. Celebrate the anniversary with us and get inspired creatively.

It will be colourful. It will be inspiring. And it will be Samstag, of course.

We look forward to reflecting with you, thinking ahead, and celebrating 50 years of SAMSTAG.

Count me in

DATE & VENUE

One day. Many ideas. Your appointment with SAMSTAG.

  • Thursday, January 28, 2027
  • 10:00 AM to 6:00 PM
  • Musiktheater Rex · Bensheim

PARTICIPATION NOTICE

Please note: Participation in the in-house trade fair is exclusively reserved for companies, tradespeople, associations, and institutions.
Register
Questions about the in-house trade fair

One quick thing before the time jump …

Who is the in-house trade show for?

The in-house trade fair is for all our customers, long-time companions, partners, and fans who want to take a look into the future with us while celebrating our 70s-themed anniversary.

We are celebrating at the legendary Musiktheater Rex! We will send you the exact times and the detailed program for 2027 in good time before the event.

Yes, absolutely! Simply use the registration form and enter the relevant people so we can plan enough capacity.

After successful registration, you will receive a confirmation by email. Shortly before the in-house trade show, we will send you your personal ticket as well as all important travel information.

The next great encounter starts here.

January 28, 2027 · 10 am – 6 pm · Musiktheater Rex, Bensheim

Register for the 2027 in-house trade show. We look forward to seeing you, your ideas, and a day full of new perspectives.

Hausmesse 2027 – 50 Jahre SAMSTAG Werbemittel

January 28, 2027 · 10 am – 6 pm · Musiktheater Rex, Bensheim. Exclusively for businesses, associations, and public institutions.

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Peace, Love & Promotional products.
Your SAMSTAG Werbemittel team